by James Ball | Mar 27, 2018 | Advice, Digital Marketing, Infographic, Resources, SEO, Strategy
Here we are 1/4 of the way into 2018 and if you’re like me, the speed at which things are changing on the Internet can boggle the mind. New and relevant this year are things like “Chatbots, “AI”, Schema Markup”, “Rich...
by James Ball | Feb 13, 2018 | SEO
Last week Google updated it’s “Search Engine Optimization (SEO) Starter Guide” (Link to the new guide below) for the first time in 7 years…SEVEN YEARS! The guide has been the most relied upon resource on the web for anyone interested in...
by James Ball | Feb 13, 2018 | SEO
As a marketer or a business owner trying to get ahead and to stay ahead, I would venture to say that one of the most challenging and frustrating parts of your digital marketing efforts is content marketing. Everyone absolutely tries their very best to produce and...
by James Ball | Jan 5, 2018 | How To, Infographic, Instagram, Marketing, Social Media, Strategy
I got an email alert from Small Business Trends this morning and it was very timely for me. Now, more than ever, Instagram has become a tremendously valuable tool for small businesses. I manage Instagram for most of my clients and I utilize Instagram for myself. You...
by James Ball | Dec 27, 2017 | Advice, Content Marketing, Digital Marketing, Google, How To, Inbound Marketing, Marketing, SEO, Strategy
I am not attempting to be a trend-setter or follow any new “best practices” here today for myself…but I will tell you that today is the first time here or anywhere I have written a meta description 320 characters long. You can take that for what...