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I’m So Glad It Worked, She Got The Job!
I wanted to share an inspiring story here today, it’s a great example of what I’ve often said, “… that in order to be successful in your use of social media you’ll need to do it differently and better than everyone else.” Being creative and original still goes a long...
How To: Build A Social Media Drum Circle
Today I’ll let you in on one of my family secrets - Casey Key, Florida. This is an island on the Gulf of Mexico, slightly South of Sarasota. It’s as close to “old Florida” as anyplace I’ve ever known, and my family has visited every year since long before I was born,...
This Could Be You
It’s Sunday, and nobody wants to talk about business, so I’ll keep this short and simple. I really just wanted to share this nicely done infographic with you. The image comes to us from an article on the DIYSEO blog. I think it’s also helpful to investigate the...
Are You a Fan of Apple Trees and Honey Bees, and Snow White Turtle Doves?
Sing it with me: “I'd like to buy the world a home and furnish it with love, Grow apple trees and honey bees, and snow white turtle doves. I'd like to teach the world to sing in perfect harmony, I'd like to buy the world a Coke and keep it company. (Repeat the last...
The 3 Pieces Of The Social Media Puzzle, Can You Work It?
It’s not hard to over complicate something, especially if it’s an important something. Many business owners are savvy and connected enough to realize that they need to be involved and have a social media presence. I truly believe that the frustration and confusion...
I Drive A Chevy, Is It O.K. If I Learn Social Media From Ford?
*Update 3/13/10 Ford wins PR Week Award for Best Use of Social Media! Congrats! Front and center in this post today resides Scott Monty, head of social media for Ford Motor Company. If you weren’t aware, Scott is HUGE in the world of social media. So many have learned...
Follow Up To The Tweeting Cemetery: “Chad Speaks”
Last month, when I wrote "The Tweeting Cemetery" I didn't know whether the story would be well received or not. The article generated some passionate discussion in the comments, and I’m happy to report that the story is far from over! The story caught the attention of...
Teens and Young Adults Using Social Media: Why Ignorance Matters
“..it's important to realize that most teens are engaging with social media without any deep understanding of the underlying dynamics or structure. Just because they understand how to use the technology doesn't mean that they understand the information ecology that...
The State Of The Internet [Video] From JESS3
Wow, it just keeps getting bigger...and harder to wrap my mind around the staggering numbers and recent growth! JESS3 / The State of The Internet from Jesse Thomas on Vimeo.
Social Media: Selling Insurance from the Bathtub Since 2009
I encounter the most apprehension and resistance when talking about the content creating aspect of social media. Businesses are taking a more pro-active role in their own marketing efforts like never before. Understanding the necessity, and faced with the need to...
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