by James Ball | Mar 5, 2010 | Blogging, Case Studies, Facebook, How To, Resources, Social Media, Strategy, Twitter
*Update 3/13/10 Ford wins PR Week Award for Best Use of Social Media! Congrats! Front and center in this post today resides Scott Monty, head of social media for Ford Motor Company. If you weren’t aware, Scott is HUGE in the world of social media. So many have learned...
by James Ball | Mar 3, 2010 | Advice, Case Studies, Podcast, Resources, Social Media, Strategy, Twitter
Last month, when I wrote “The Tweeting Cemetery” I didn’t know whether the story would be well received or not. The article generated some passionate discussion in the comments, and I’m happy to report that the story is far from over! The story...
by James Ball | Mar 1, 2010 | Community, Early Adopters, Marketing, Resources, Social Media
“..it’s important to realize that most teens are engaging with social media without any deep understanding of the underlying dynamics or structure. Just because they understand how to use the technology doesn’t mean that they understand the information...
by James Ball | Feb 26, 2010 | Content Marketing, Facebook, Resources, Social Media, Twitter, Video
Wow, it just keeps getting bigger…and harder to wrap my mind around the staggering numbers and recent growth! JESS3 / The State of The Internet from Jesse Thomas on Vimeo.
by James Ball | Feb 25, 2010 | Case Studies, Community, Content Marketing, Networking, Social Media, Strategy
I encounter the most apprehension and resistance when talking about the content creating aspect of social media. Businesses are taking a more pro-active role in their own marketing efforts like never before. Understanding the necessity, and faced with the need to...
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