by James Ball | Apr 2, 2019 | Advice, Atlanta, Digital Marketing, Google, How To, Location Based, Marketing, Resources, SEO, Strategy
As an empathetic digital marketing agency specializing in search engine optimization (SEO) – a large percentage of our clientele are extremely interested in how they appear in local search results. It is for that reason that we really like this slide deck from...
by James Ball | Mar 27, 2018 | Advice, Digital Marketing, Infographic, Resources, SEO, Strategy
Here we are 1/4 of the way into 2018 and if you’re like me, the speed at which things are changing on the Internet can boggle the mind. New and relevant this year are things like “Chatbots, “AI”, Schema Markup”, “Rich...
by James Ball | Dec 27, 2017 | Advice, Content Marketing, Digital Marketing, Google, How To, Inbound Marketing, Marketing, SEO, Strategy
I am not attempting to be a trend-setter or follow any new “best practices” here today for myself…but I will tell you that today is the first time here or anywhere I have written a meta description 320 characters long. You can take that for what...
by James Ball | Apr 10, 2014 | Advice, Digital Marketing, How To, Inbound Marketing, Infographic, Mobile, Resources, SEO, Social Media, Strategy
I don’t typically post these types of Infographics because most are flawed (in my opinion) in one way or another. I usually find one or more parts or pieces of information that just doesn’t sit right with what I’ve learned from years of practical...
by James Ball | Jul 12, 2013 | Advice, Blogging, Case Studies, Digital Marketing, How To, Infographic, Marketing, Strategy
Do you know exactly who makes up your target market? What demographic does your product or service appeal to the most? Have you ever really considered whether or not you yourself are a part of that same audience and demographic? I ask because it is supremely important...
by James Ball | Aug 23, 2012 | Advice, Interview, Marketing, SEO, Social Media
This internet radio interview for The Better You Project aired yesterday. This is perhaps the most attention that anyone has ever paid to me in my professional career where the motives were completely altruistic. I can honestly say that it was a huge honor to have...
