by James Ball | Jul 12, 2013 | Advice, Blogging, Case Studies, Digital Marketing, How To, Infographic, Marketing, Strategy
Do you know exactly who makes up your target market? What demographic does your product or service appeal to the most? Have you ever really considered whether or not you yourself are a part of that same audience and demographic? I ask because it is supremely important...
by James Ball | Aug 23, 2012 | Advice, Interview, Marketing, SEO, Social Media
This internet radio interview for The Better You Project aired yesterday. This is perhaps the most attention that anyone has ever paid to me in my professional career where the motives were completely altruistic. I can honestly say that it was a huge honor to have...
by James Ball | Apr 18, 2011 | Advice, Case Studies, Listening, Resources, Social Media, Strategy, Twitter
It’s been quite a while since I put this presentation together for a webinar aimed at small businesses that were new to social media marketing. Today I realized that I never uploaded this deck to Slideshare…nor did I share it anywhere else for that matter. Small...
by James Ball | Mar 28, 2011 | Advice, How To, Infographic, Marketing, Resources, Social Media, Strategy
A simple explanation and an actionable plan to assist businesses with the implementation and use social media: Is there something out there that’s needed more than this by businesses that want to know? I cannot in good conscience speak much into the image...
by James Ball | Jan 26, 2011 | Advice, Atlanta, Networking, Resources
My friend Todd Schnick started talking about “The #40in240 project” way back in August of last year. I am very pleased to be able to share the finished eBook with you here today. Todd did an incredible job pulling this together and seeing it through to its launch...
by James Ball | Jan 3, 2011 | Advice, Marketing, Resources, Social Media, Strategy, Technology
Last year I opted not to write any type of year end or New Year “trends” post. I did publish a pretty nice “15 of the Best and Brightest Social Media Videos and Presentations” post that I still look back on and enjoy. I’ll be refreshing the list this year, so do watch...
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