by James Ball | Mar 5, 2010 | Blogging, Case Studies, Facebook, How To, Resources, Social Media, Strategy, Twitter
*Update 3/13/10 Ford wins PR Week Award for Best Use of Social Media! Congrats! Front and center in this post today resides Scott Monty, head of social media for Ford Motor Company. If you weren’t aware, Scott is HUGE in the world of social media. So many have learned...
by James Ball | Feb 4, 2010 | Case Studies, Community, Facebook, How To, Marketing, Networking, Social Media, Tweetup, Twitter
I first learned of FuegoMundo through Twitter. I saw lots of tweets both from them and about them. If you’re one who watches the tweet channel, then you already know that this was enough to pique my interest. I did what many others would do in a situation like this; I...
by James Ball | Feb 2, 2010 | How To, Listening, Networking, Social Media
I’m witnessing a wonderfully low-tech trend lately, and it’s happening in some pretty high-tech environments. I’m talking about good old fashioned note taking…like, on paper and stuff. I’m even seeing more scribbles, doodles, and downright art in the margins. Be still...
by James Ball | Jan 21, 2010 | Content Marketing, How To, Marketing, Networking, Resources, Social Media
It’s an old problem: How to create new and fresh content. It’s also a constant effort to try and get more mileage from old content. Let me walk you through a few suggestions that may solve some of these issues: **Update 1/24/10 8am – Placing this content on...
by James Ball | Dec 14, 2009 | Facebook, How To, Marketing, Networking, Resources, Social Media
I’m happy that you are moving forward with a Facebook page for your business. I am pleased that you realize the potential for a small business in a smaller town like yours to have an engaged Facebook presence. I’m glad we had the discussion when we did. There are...
by James Ball | Dec 3, 2009 | Advice, How To, Social Media
I have partners that absolutely do not share in my passion for social media, save their own personal Facebook pages. They understand that everybody else is excited about it, and they offer a nod to the fact that this engagement is good for us…somehow. They...
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