by James Ball | Mar 17, 2010 | Creativity, Marketing, Networking, Social Media
I wanted to share an inspiring story here today, it’s a great example of what I’ve often said, “… that in order to be successful in your use of social media you’ll need to do it differently and better than everyone else.” Being creative and original still goes a long...
by James Ball | Mar 8, 2010 | Advice, Marketing, Networking, Resources, Social Media, Strategy
It’s not hard to over complicate something, especially if it’s an important something. Many business owners are savvy and connected enough to realize that they need to be involved and have a social media presence. I truly believe that the frustration and confusion...
by James Ball | Mar 1, 2010 | Community, Early Adopters, Marketing, Resources, Social Media
“..it’s important to realize that most teens are engaging with social media without any deep understanding of the underlying dynamics or structure. Just because they understand how to use the technology doesn’t mean that they understand the information...
by James Ball | Feb 24, 2010 | Marketing, Resources, Social Media, Strategy
The Latin phrase above translates pretty closely (Latin can be…well, it’s Latin) to what we know as “the golden rule” – Do unto others as you would have others do unto you. Are there situations where this rule doesn’t apply? I bring up this rule...
by James Ball | Feb 22, 2010 | Marketing, Social Media, Strategy
As I was putting together a presentation, I came across these three images quite by accident. I could only assume that is was a sign, and that they belonged together somehow: A Funnel A Funnel Cloud A “Sales Funnel” Social media marketing is just that,...
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