by James Ball | Feb 24, 2010 | Marketing, Resources, Social Media, Strategy
The Latin phrase above translates pretty closely (Latin can be…well, it’s Latin) to what we know as “the golden rule” – Do unto others as you would have others do unto you. Are there situations where this rule doesn’t apply? I bring up this rule...
by James Ball | Feb 15, 2010 | Marketing, Resources, Social Media, Strategy
It’s 2010, and you’ve heard that this is the year of “social media ROI” right? This is not necessarily true for you and me. Somewhere somebody may have dropped the ball and let you down. If you feel like social media has been a waste of time for your business, it very...
by James Ball | Feb 12, 2010 | Advice, Other, Resources, Social Media
Update: Date Moved To Feb. 22nd! Join us for a Free Webinar on February 22 Space is limited. Reserve your Webinar seat now at: https://www2.gotomeeting.com/register/414701731 Yapaweb and Aromandina are pleased to invite you to attend a free webinar featuring...
by James Ball | Feb 12, 2010 | Networking, Resources, Social Media
If you aren’t using social media icons and/or links in EVERYTHING that you put out on a regular basis, such as email and newsletters…well, you just ought to be, that’s all. These “social stamps” belong everywhere; they’re not just for websites and blogs. Email isn’t...
by James Ball | Feb 8, 2010 | Case Studies, Listening, Marketing, Resources, Social Media, Twitter
Today is part observation, part case study. I want to share a few thoughts about one of the big guns in the social media space; I want to talk a little about Home Depot. I want to talk about Home Depot because they are doing it right, and because today, they are less...