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Rules, Golden For A Reason
The Latin phrase above translates pretty closely (Latin can be...well, it's Latin) to what we know as “the golden rule” - Do unto others as you would have others do unto you. Are there situations where this rule doesn’t apply? I bring up this rule today because I’m...
A Funnel, A Funnel Cloud, And A (Social Media) Sales Funnel
As I was putting together a presentation, I came across these three images quite by accident. I could only assume that is was a sign, and that they belonged together somehow: A Funnel A Funnel Cloud A "Sales Funnel" Social media marketing is just that, marketing....
The Tweeting Cemetery – Oakland Cemetery’s Social Media Success
The writing may not bear any resemblance to Margaret Mitchell’s “Gone with the Wind”, but there is some common ground here, quite literally. The writing is in the form of 140 character “tweets” posted to Twitter.com from the Oakland Cemetery account, and Margaret...
Don’t Destroy Your Social Media ROI In 2010
It’s 2010, and you’ve heard that this is the year of “social media ROI” right? This is not necessarily true for you and me. Somewhere somebody may have dropped the ball and let you down. If you feel like social media has been a waste of time for your business, it very...
Integrating Social Media & Small Business – Not a Minute Too Soon(Webinar)
Update: Date Moved To Feb. 22nd! Join us for a Free Webinar on February 22 Space is limited. Reserve your Webinar seat now at: https://www2.gotomeeting.com/register/414701731 Yapaweb and Aromandina are pleased to invite you to attend a free webinar featuring...
How’s Your John Hancock These Days, Social Enough?
If you aren’t using social media icons and/or links in EVERYTHING that you put out on a regular basis, such as email and newsletters…well, you just ought to be, that’s all. These “social stamps” belong everywhere; they’re not just for websites and blogs. Email isn’t...
Hey, This Isn’t Social Media!
Some days you just need to take a break. I'm not one of those "take a deep breath and count to ten" guys; I need more to work with. There is plenty yet to do today, but watching these videos gave me a much needed moment of peace, I wanted to share them with you. Maybe...
Writing for AtlantaSmall.Biz
Cathy Iconis, with the help of several contributors, started a blog for Atlanta Small Businesses on January 1, 2010, called Atlanta Small Biz. I too, am now a regular contributor there. I will be providing the readership with social media marketing ideas, advice, and...
The Tweeple of Home Depot
Today is part observation, part case study. I want to share a few thoughts about one of the big guns in the social media space; I want to talk a little about Home Depot. I want to talk about Home Depot because they are doing it right, and because today, they are less...
FuegoMundo – Social Seems Natural Here
I first learned of FuegoMundo through Twitter. I saw lots of tweets both from them and about them. If you’re one who watches the tweet channel, then you already know that this was enough to pique my interest. I did what many others would do in a situation like this; I...
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