by James Ball | Apr 10, 2014 | Advice, Digital Marketing, How To, Inbound Marketing, Infographic, Mobile, Resources, SEO, Social Media, Strategy
I don’t typically post these types of Infographics because most are flawed (in my opinion) in one way or another. I usually find one or more parts or pieces of information that just doesn’t sit right with what I’ve learned from years of practical...
by James Ball | Jul 12, 2013 | Advice, Blogging, Case Studies, Digital Marketing, How To, Infographic, Marketing, Strategy
Do you know exactly who makes up your target market? What demographic does your product or service appeal to the most? Have you ever really considered whether or not you yourself are a part of that same audience and demographic? I ask because it is supremely important...
by James Ball | Aug 23, 2012 | Advice, Interview, Marketing, SEO, Social Media
This internet radio interview for The Better You Project aired yesterday. This is perhaps the most attention that anyone has ever paid to me in my professional career where the motives were completely altruistic. I can honestly say that it was a huge honor to have...
by James Ball | Apr 18, 2011 | Advice, Case Studies, Listening, Resources, Social Media, Strategy, Twitter
It’s been quite a while since I put this presentation together for a webinar aimed at small businesses that were new to social media marketing. Today I realized that I never uploaded this deck to Slideshare…nor did I share it anywhere else for that matter. Small...
by James Ball | Mar 28, 2011 | Advice, How To, Infographic, Marketing, Resources, Social Media, Strategy
A simple explanation and an actionable plan to assist businesses with the implementation and use social media: Is there something out there that’s needed more than this by businesses that want to know? I cannot in good conscience speak much into the image...