It’s true, if you are just now seriously contemplating having a “mobile strategy” for your marketing efforts, you are already behind the times. To put things into perspective, consider the social media revolution, which could legitimately be called...
Many years ago in one of my early business ventures I had an epiphany, “we are all marketing to women…and that’s that.” This lesson impacted me and it has shaped much of my marketing career since then. I’ve preached it to whoever would listen...
I’m certainly not insinuating by the title that social networking being old is a bad thing, quite the contrary. Social networking is firmly established into our lifestyles anymore. I almost can’t imagine a world without the available uber-connectedness and real-time...
So yeah, this is the first day of my 45th year on the planet…of course I’m reflecting! I really just wanted to jot down a few things to keep you in the loop and as an archive of sorts. Remember the “Social Media Case Study Starting Today” I wrote back in May of 2010?...
I love it when something turns out to be exactly “as advertised”, don’t you? I love it even more when a product or a service makes something a little bit easier for struggling small businesses. Today I am super-pleased to introduce you to Onepager. Onepager is a...
It would appear that we are all to receive some earth shattering social media news today at 11a.m. PST (I’ll be sitting at my comp with an hour cleared at 2p.m. EST!). Robert Scoble stated late last night in his Google+ stream that “Google+ has been...
