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As a marketer or a business owner trying to get ahead and to stay ahead, I would venture to say that one of the most challenging and frustrating parts of your digital marketing efforts is content marketing. Everyone absolutely tries their very best to produce and...
Instagram for Small Business in 2018 – Infographic Guide
I got an email alert from Small Business Trends this morning and it was very timely for me. Now, more than ever, Instagram has become a tremendously valuable tool for small businesses. I manage Instagram for most of my clients and I utilize Instagram for myself. You...
SEO: 2018 Meta Description Guide – Google Now Allows 320 Characters
I am not attempting to be a trend-setter or follow any new "best practices" here today for myself...but I will tell you that today is the first time here or anywhere I have written a meta description 320 characters long. You can take that for what it's worth, but know...
So You Want To Rank On Google…Page One You Say?
I wanted to share this infographic with you today that I found on the CJG Digital Marketing blog. I still say, that even after all of this time, and with all that has advanced in technology and the smartest search engine algorithms ever...that you MUST create content...
Digital Marketing Trends and Statistics – Internet, Mobile, and Social Media Usage
This year, as in years past, We Are Social collaborated with Hootsuite to deliver their annual report on digital trends by highlighting the internet itself, mobile usage/global adoption, and the use of social media. While some of the statistics are quite...
An Informative Digital Marketing Road-Map Infographic
Digital marketing wasn't always so complicated. Simply having a website used to be considered enough...and if you ever hired someone to optimize (SEO) your website AND you were actually involved with social media at all, well then you were WAY ahead of the curve! Not...
Have Your Mobile “AHA Moment” Today. At This Speed, Tomorrow’s Too Late…
It's true, if you are just now seriously contemplating having a "mobile strategy" for your marketing efforts, you are already behind the times. To put things into perspective, consider the social media revolution, which could legitimately be called the largest...
63 Best Practices To Create Perfect Posts On Social Channels – Infographic
I don't typically post these types of Infographics because most are flawed (in my opinion) in one way or another. I usually find one or more parts or pieces of information that just doesn't sit right with what I've learned from years of practical application. This one...
Marketers, Do You Think Men and Women Behave Differently on Mobile Devices and Social Media? Bet Your Client’s Bottom Dollar On It!
Many years ago in one of my early business ventures I had an epiphany, "we are all marketing to women...and that's that." This lesson impacted me and it has shaped much of my marketing career since then. I’ve preached it to whoever would listen because I believe it....
Social Media for Local Business – A Super-Comprehensive Infographic
I wanted to get this Infographic out to you as soon as possible today. The Social Media for Local Business infographic itself is pretty incredible with just the information that it contains. The accompanying article on Business 2 Community today was one of the best...
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The information that we share here is for your benefit (Well, Google does tend to favor websites with blogs over those without, so there’s that too), we stay on top of the latest trends and insights in the digital marketing realm and we want you to stay informed as well. Whether you intend to utilize our services or you are handling your own SEO, knowledge is power!