Google is less than 20 years old and Yahoo was started in 1994. There are people here who have never known a time without the Internet. Others among us have struggled to learn how to navigate the www as it was born and evolved into what it is today. Wherever you fit...
I got an email alert from Small Business Trends this morning and it was very timely for me. Now, more than ever, Instagram has become a tremendously valuable tool for small businesses. I manage Instagram for most of my clients and I utilize Instagram for myself. You...
This year, as in years past, We Are Social collaborated with Hootsuite to deliver their annual report on digital trends by highlighting the internet itself, mobile usage/global adoption, and the use of social media. While some of the statistics are quite...
Digital marketing wasn’t always so complicated. Simply having a website used to be considered enough…and if you ever hired someone to optimize (SEO) your website AND you were actually involved with social media at all, well then you were WAY ahead of the...
I don’t typically post these types of Infographics because most are flawed (in my opinion) in one way or another. I usually find one or more parts or pieces of information that just doesn’t sit right with what I’ve learned from years of practical...
Many years ago in one of my early business ventures I had an epiphany, “we are all marketing to women…and that’s that.” This lesson impacted me and it has shaped much of my marketing career since then. I’ve preached it to whoever would listen...