by James Ball | May 12, 2010 | Atlanta, Case Studies, Social Media, Strategy
New gig for me…new case study for you: this one starts at the beginning, and it starts today. As of yesterday, I am now the Digital Marketing Director for AroundAbout Community Magazines (ACM) in Woodstock, GA. An established company, ACM provides a quality printed...
by James Ball | Apr 27, 2010 | Case Studies, Guest Bloggers, Location Based, Marketing, Networking, Social Media
Today’s post is from a guest contributor, Kevin Metzger. Learn more about him after the article. Early last week Vayner Media published a case study on the use of location based marketing services such as Gowalla and FourSquare. The case study was probably the...
by James Ball | Apr 20, 2010 | Case Studies, Resources, Social Media, Twitter, Video
Twitter Infographic Last week Twitter had its “Chirp” conference for developers. Much of what I watched as it was streamed live was above my understanding, I’m no developer! I did learn a great deal about where it is that they are headed as a company and some of their...
by James Ball | Apr 13, 2010 | Advice, Case Studies, How To, Social Media, Twitter
“Knowledge and tools to help you use Twitter to transform media, entertainment, and journalism.” – That’s the new tagline for Twitter’s new site that launched yesterday: Twitter Media. The point behind the site is to offer insight and...
by James Ball | Mar 23, 2010 | Case Studies, Facebook, Social Media, Strategy, Twitter
A tweet by Scott Stratten (@unmarketing on Twitter) caught my attention yesterday, and I felt that it warranted a deeper look. I was pleasantly surprised by what I found as I looked into what Vistaprint was doing across the social web. I wanted to share my thoughts...
by James Ball | Mar 15, 2010 | Case Studies, Community, How To, Social Media, Strategy, Video
Today I’ll let you in on one of my family secrets – Casey Key, Florida. This is an island on the Gulf of Mexico, slightly South of Sarasota. It’s as close to “old Florida” as anyplace I’ve ever known, and my family has visited every year since long before I was...